Privacy Policy

Last updated: June 6, 2026

Pairings operates this store and website, including related information, content, features, tools, products, and services, in order to provide customers with an online shopping, gifting, order fulfillment, and customer support experience (the “Services”). This store is powered by Shopify, which enables us to provide the Services.

This Privacy Policy describes how we collect, use, disclose, and otherwise process personal information when you visit this website, use the Services, make a purchase, place an order, send a gift, request support, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of personal information.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies, relates to, describes, or can reasonably be linked to you or another person, including a gift recipient.

Contact details, including your name, billing address, shipping address, email address, phone number, and other contact information you provide.
Recipient information, including the recipient’s name, delivery address, phone number, company name, building details, suite or unit number, delivery instructions, and other information needed to prepare, fulfill, deliver, and support a gift order.
Gift-message information, including personalized greeting messages, notes, sender names, recipient names, occasion details, or other message content you choose to include with an order.
Order and transaction information, including products viewed, added to cart, purchased, cancelled, returned, or otherwise requested, as well as order history, delivery selections, order notes, and customer service records.
Payment information, including payment method, payment confirmation, transaction details, billing information, and related payment processing information. Payment card details are processed by payment service providers and are not stored directly by Pairings in full card form.
Account information, including account login details, preferences, saved information, order history, and settings if you create or use an account.
Customer support information, including information you provide through contact forms, email, phone, chat, support widgets, order tracking tools, or other communication channels.
Delivery and fulfillment information, including delivery address, delivery instructions, recipient availability notes, courier or delivery status, order tracking details, substitution notes, and fulfillment records.
Regulated product information, where applicable, including information reasonably needed to process, fulfill, or support orders involving wine or other regulated products, subject to applicable laws and delivery eligibility requirements.
Device and technical information, including IP address, browser type, device type, operating system, network information, identifiers, cookie data, and similar technical information.
Usage information, including how you interact with this website, pages viewed, products viewed, links clicked, searches, cart activity, and other website activity.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you, including when you visit this website, create an account, place an order, send a gift, enter recipient information, add a gift message, request support, use an order tracking tool, or otherwise communicate with us.
Automatically through this website, including through cookies, pixels, analytics tools, device identifiers, log files, and similar technologies.
From Shopify and service providers, including providers that support ecommerce functionality, payment processing, order management, fulfillment, delivery, analytics, fraud prevention, customer support, marketing, and website operations.
From delivery partners, couriers, and fulfillment providers, including updates related to order preparation, delivery status, delivery attempts, recipient availability, or delivery exceptions.
From partners, affiliates, or other third parties, where permitted by law and where relevant to providing, supporting, improving, or securing the Services.

How We Use Personal Information

Providing, Tailoring, and Improving the Services

We use personal information to operate this website, provide the Services, process transactions, manage customer accounts, display products, support shopping features, improve website functionality, and provide a more relevant shopping and gifting experience.

Order Processing, Fulfillment, and Delivery

We use buyer and recipient information to process orders, prepare wine and gourmet gifts, coordinate fulfillment, arrange delivery, provide order tracking, communicate about order status, and support delivery-related requests.

This may include using recipient names, delivery addresses, phone numbers, building details, delivery instructions, company names, gift messages, and other information needed to complete or support delivery.

Gift Messages and Recipient Experience

If you choose to include a personalized gift message, we use that information to prepare and include the message with the order or otherwise support the gifting experience. You should only provide gift-message content that you are comfortable sharing with the recipient and with the service providers involved in preparing or fulfilling the order.

Wine and Regulated Product Orders

Because Pairings offers wine and gourmet gifts, some orders may be subject to laws, restrictions, delivery eligibility rules, age-related requirements, product availability limits, or other regulatory considerations. We may use personal information as reasonably necessary to assess eligibility, process regulated product orders, coordinate delivery, comply with applicable obligations, or respond to related order issues.

Customer Support and Communications

We use personal information to respond to inquiries, provide customer service, support order changes where available, address delivery questions, assist with product or gift selection, process complaints, and communicate with you about orders, delivery, support requests, or policy matters.

Marketing and Advertising

Where permitted by law and based on your communication preferences, we may use personal information to send promotional communications, provide product updates, display advertising, measure marketing performance, and improve the relevance of offers or content.

Security, Fraud Prevention, and Website Protection

We use personal information to help authenticate transactions, detect and prevent fraud, protect this website, secure payment and checkout activity, investigate suspicious behavior, enforce our terms and policies, and maintain the integrity of the Services.

Legal and Compliance Purposes

We may use personal information to comply with applicable laws, regulations, legal processes, tax obligations, recordkeeping requirements, product restrictions, delivery requirements, and other legal or compliance obligations.

How We Disclose Personal Information

We may disclose personal information as needed to operate this website, provide the Services, fulfill orders, support customers, comply with legal obligations, or protect our business. This may include disclosure to:

Shopify, which powers this store and provides ecommerce, checkout, hosting, transaction, and related technology services.
Payment processors and financial service providers, as needed to process payments, refunds, chargebacks, fraud screening, and transaction records.
Fulfillment providers, production teams, and product suppliers, as needed to prepare, assemble, package, substitute, or fulfill wine and gourmet gift orders.
Delivery partners, couriers, and logistics providers, as needed to deliver orders, provide tracking, attempt delivery, resolve delivery issues, and confirm delivery information.
Customer support providers, chat providers, support widget providers, and order tracking providers, as needed to answer questions, provide order support, and manage customer communications.
Technology, analytics, security, and website service providers, as needed to operate, improve, secure, and monitor this website and the Services.
Marketing and advertising partners, where permitted by law and subject to your communication preferences and applicable privacy choices.
Affiliates or entities within our corporate group, where reasonably necessary for business operations, order support, customer service, reporting, or compliance.
Legal, regulatory, or governmental authorities, where required or permitted by law, legal process, regulation, or compliance obligation.
Other parties in connection with a business transaction, such as a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar transaction.

Relationship with Shopify

This store is powered by Shopify. Shopify may collect and process personal information about your access to and use of the Services in order to provide, support, improve, and secure Shopify-powered commerce services.

Shopify may process personal information independently or on our behalf depending on the function involved, such as checkout, payments, analytics, fraud prevention, hosting, and ecommerce platform services.

Cookies and Similar Technologies

This website may use cookies, pixels, tags, and similar technologies to operate the website, remember preferences, support cart and checkout functionality, analyze website activity, improve performance, prevent fraud, and support marketing or advertising where permitted by law.

You may be able to manage cookie preferences through your browser settings or through any cookie controls made available on this website. Disabling certain cookies may affect website functionality, including cart, checkout, account, or order-related features.

Third-Party Websites and Links

This website may contain links to third-party websites, platforms, payment services, delivery tools, support tools, or other online services that are not operated or controlled by Pairings. If you access third-party services, their privacy policies and terms apply to their collection and use of personal information.

Children’s Data

The Services are not intended for children. We do not knowingly collect personal information from children under the age of majority in their jurisdiction. Wine and regulated product orders may also be subject to age-related legal requirements and delivery restrictions.

Security and Retention of Personal Information

We use reasonable administrative, technical, and organizational measures intended to protect personal information. However, no security system is perfect or impenetrable, and we cannot guarantee absolute security.

We retain personal information for as long as reasonably necessary to provide the Services, fulfill orders, support customers, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, maintain records, and support legitimate business operations.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These may include the right to request access, correction, deletion, portability, restriction, objection, or opt out of certain uses or disclosures of personal information.

These rights may be subject to limitations, exceptions, verification requirements, and applicable law. To make a privacy-related request, please contact us through the Contact Us page on this website or by calling 800-651-9978.

Managing Communication Preferences

You may opt out of promotional emails by using the unsubscribe option included in those emails where available. We may still send non-promotional communications related to your account, orders, delivery, customer support, safety, security, legal notices, or other transactional matters.

Recipient Information

If you provide information about a gift recipient, you are responsible for ensuring that you have the right to provide that information for the purpose of preparing, fulfilling, delivering, and supporting the order. We use recipient information only as reasonably necessary for the purposes described in this Privacy Policy, including order fulfillment, delivery, support, compliance, and fraud prevention.

International Transfers

We may transfer, store, and process personal information in countries other than the country where you live. These countries may have data protection laws that differ from those in your jurisdiction. Where required, we use appropriate safeguards or rely on permitted transfer mechanisms.

Complaints

If you have a complaint about how we process personal information, please contact us through the Contact Us page on this website or by calling 800-651-9978. Depending on where you live, you may also have the right to contact a privacy or data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will post the revised Privacy Policy on this website and update the “Last updated” date above.

Contact

If you have questions about this Privacy Policy, privacy practices, or your personal information, please contact Pairings through the Contact Us page on this website or call 800-651-9978.